Hi readers. Over time I have heard rumor that SEO is on the way out. It’s not. It will continue to grow and evolve; it certainly won’t stay the same; but as long as search engines are around, the need to optimize will be as well. A high organic CTR (click-through-ratio) still tells Google you’re a relevant and authoritative result for a given search query. Your click through rate is now being taken into account as Google moves towards user influenced results.

The time a visitor spends on your site is also impacting scores now. These organic / unpaid results visitors are drawn to your site through a variety of factors, but normally they click on you because of your SEO which landed you at the top of the search results. It is up to you to keep their attention, however. Your usability and navigation is important.

Social networking is joining the club, true, but it isn’t taking over the entire show. You still need your organic search results, and you still need SEO. Few and far between are the businesses who can live off of Twitter alone. You need traffic from organic search. You need traffic from paid search. You need traffic from social sites, and you need traffic to STAY on your site when they visit. All of this means that SEO is not dead, but just needs to be tweaked a little to take into account the other things you need besides pure clicks – like conversions.

As SEO adapts, there are a few things that stay constant – the need for top notch content, and the need for top notch links. Until Google completely revamps their entire approach, SEO will continue to be the best way to get results.

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4 Response to 'SEO Here To Stay'

  1. Lee Norman
    http://timsinternetcashflow.blogspot.com/2009/05/seo-here-to-stay.html?showComment=1241849760000#c8718608096633690056'> May 8, 2009 at 11:16 PM


    It was an interesting post on "SEO Here To Stay".

    SEO involves several steps prior to make you reap its benefits. You need to start with researching and selecting relevant phrases and keywords that target the demographic you have in mind, next comes analyzing the websites that are in the same niche as yours. Once you are confident with your selection of keywords and phrases, it is time to put them in use, for which, you need to re-write the entire copy of your website for addressing the desired keywords and to make your web pages more accessible by the search engine crawlers.


  2. Timothy Albiez
    http://timsinternetcashflow.blogspot.com/2009/05/seo-here-to-stay.html?showComment=1241864700000#c7398299439809897098'> May 9, 2009 at 3:25 AM

    Thank you for your input Lee, and I concur, the basics of SEO really does come down to the target keyword/phrase and optimizing content to suit. Thanks again.


  3. christian
    http://timsinternetcashflow.blogspot.com/2009/05/seo-here-to-stay.html?showComment=1242744960000#c1162371370914667416'> May 19, 2009 at 7:56 AM

    as a blogger you need to understand what seo is and how important is it to to promote your site ..the competition now a days is very high you don't want to be left behind in terms of traffic and sales that's why seo play a crucial factor on you site's success


  4. freemoneysite
    http://timsinternetcashflow.blogspot.com/2009/05/seo-here-to-stay.html?showComment=1243227000930#c5116121084191709169'> May 24, 2009 at 9:50 PM

    as a blogger you have to a part time sales man part time social networker and a seo specialist if you want to succeed on your endeavor this three comprises on what is a good marketer


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